The focus of airline commercial department is to improve revenues on a route from various points of sales. Towards this, the commercial function is expected to have a thorough understanding of the route and take actions on a regular basis to improve the performance. In a continuously evolving market place the only constant for the commercial function is a focused analysis of routes on a regular basis.
However, a route analysis involves interplay of multiple variables and voluminous data making the process complex, time consuming and error prone. Also, every route has a distinctive set of characteristics which makes route analysis non replicable. This builds up delays in decision making thereby resulting in lost opportunities.
Kale’s long association with the airline industry has facilitated the development of comprehensive framework for 360° analysis of route performance and identifying revenue drivers. It picks up information from various data sources like - revenue accounting, sales, market, competition, and others, to evaluate route performance against identified revenue drivers to provide on-demand analysis.
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| Kale's Suite of DSS Analytics Solutions |
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Business Benefits
Kale’s consulting framework picks up information from various data sources like - revenue accounting, sales, market, competition, and others, to evaluate route performance against identified revenue drivers to provide on-demand analysis that deliver- |
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- 360° Analysis
A multi dimensional view of business
- Enhanced Route Revenue
Identifies key variables influencing route revenue
- Opportunity Conversions
Actionable insights enable accurate and timely decision making to capitalize on opportunities
- Market Readiness
A trend analysis on revenue drivers help plan promotions and offers on specific routes well-in advance
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User decision making framework
A unique multi-layered framework of decision making helps management with critical insights at all levels-
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- Strategic Level
Assist airlines to mine data and build statistical models to reveal fact-based strategic insights.
- Tactical Level
Provides a complete drill-down analysis for a detailed understanding at the tactical level.
- Decision Level
Provide tools for proactive decision making derived from accurate projections based on robust understanding of data, processes and business
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| To know more about Kale’s DSS Analytics Solutions, write to airlines@kaleconsultants.com |
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